Thank you for putting this together. There's a vast difference between knowing that this sort of thing is going on, and understanding the scope and scale of such a devious, unethical disinformation campaign.

I've heard plenty about this sort of thing over the years, but this article sheds light into the dark corners and makes it crystal clear just how dangerously Kafkaesque the political landscape of animal agriculture has become.

Your Big Brother analogy is entirely apt.

It's absurd to expect normal people to be able to make good decisions about their consumption when they're not even aware that there are entire institutions dedicated to manipulating them, let alone being ill-equipped to distinguish fact from fiction at the best of times.